UK: November 2008

Welcome to the November issue of the Link! We are deep into the Holiday Season and excitement abounds. We hope you will take a few minutes from your busy schedule to read up on informative and interesting articles including: insight into Keeping Links Current and Intuitive for Consumers, updates on LinkShare Symposium West 2009 and a few exciting announcements in the Product Update section. Our Tip of the Month will focus on best practices and implementation guidelines for Flex Links. We are thrilled to have the annual Christmas Competition for publishers to drive our advertisers’ revenues and make the most of the Christmas Shopping season, as well as some key information regarding whether offers and promotions really do provide program lift! Finally, don't forget to check out our Publisher Spotlight to find out about exciting publishers in the LinkShare Network!

If you have any questions, please feel free to email us: thelinkuk@linkshare.com
PRODUCT UPDATE
Announcing Product Link Finder
We are pleased to announce a Publisher Dashboard tool that is a search engine for individual product links. If you dont offer merchandiser, now is the perfect time to take a fresh look… Read more


BEST PRACTICES
Keeping Links Current and Intuitive for Consumers
Step One: Include start and end dates for promotions in the banners and copy of text links. Often, expired links will still be posted on various publisher sites. By including an expiry date as part of the creative, consumers will know whether or not a promotion is still active… Read more


Do offers & promotions really provide program lift?
In a word, yes!! And here are two Case Studies to illustrate this point... Read more


LinkShare Symposium West 2009
Our LinkShare Symposium West is taking place in San Francisco on January 21 - 22nd 2009. It is the premiere gathering place in the US for advertisers and publishers to jump start their online initiatives for the coming year... Read more

TIP OF THE MONTH

Flex Links - Best Practices and Implementation Guidelines
Leading Advertisers are always on the lookout for new ways to stand out among the crowd with creative content that captures an audience while generating higher rates of interaction and conversion to sale... Read more


PUBLISHER SPOTLIGHTS | NOVEMBER 2008

in:spa
in:spa provides luxury holidays to its users, along with a section for special offers… Read more

Mirror Cashback
Mirror Cashback allows members to earn cashback on all purchases made through their site... Read more
 

ADVERTISER RESOURCES
Interface Training
LinkShare holds Interface Training every Wed from 20:00 - 21:30 GMT


Green Merchant Category
LinkShare is planning to launch the Green Merchant Program in January 2009 which is a list of eco-friendly advertisers that put efforts to help save the environment by promoting green products in their ad creative. We want to ask you to supply links and creative banners in the interface if you would like to participate and be highlighted. If you have any questions, please contact your account manager.


Deal Dispatcher
The January Deal Dispatcher promotions are due 15th December.


INDUSTRY EVENTS

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