Press Releases

LinkShare UK announces exclusive partnership with BookRabbit.com

-- June 6, 2008 -- LinkShare UK today announces an exclusive partnership with the newly-launched online book retailer, BookRabbit.com, which launches its affiliate marketing campaign online this month.

BookRabbit.com, which launched in the UK on May 19^th, is a revolutionary new kind of online retailer, offering a social platform as well as an online bookstore. BookRabbit.com acts as a virtual book club, providing a virtual place for readers to meet like-minded people, share details of their own book collections and opinions about books, categorise books in a way that makes the most sense to them, and listen to authors talking about their own books. And all this from an online retailer which beats Amazon.com’s prices for the top 100,000 books.

Kevin Kozinchik, Sales Director for LinkShare UK, said, “Hot on the heels of our recent announcement of 12 new customers, we are delighted to now be working with BookRabbit.com, another leading online e-tailer. LinkShare will be working with BookRabbit.com on an exclusive basis and will launch the BookRabbit.com affiliate marketing programme immediately.”

Kieron Smith, Managing Director of BookRabbit.com, said, “BookRabbit.com is taking a fresh approach to online book selling that we believe is long overdue in the industry. We are delighted to be working with LinkShare to help spread the word and grow the BookRabbit community.”