LinkShare U.K. Press Releases
LinkShare Performance Marketing Network's Double Digit Growth Drives Strong YoY Revenue to Online Advertisers and Publishers
New York -- October 31, 2011 --
LinkShare
today announced significant growth in its performance marketing network
as new advertisers and publishers turn to the company’s software and
services to seize the growing e-commerce market, which is expected to
reach $278.9 billion in 2015 .
Specifically, LinkShare reported overall same store sales were up
41 percent year-over-year in the third quarter of 2011 far outpacing the
overall growth of e-commerce which is forecasted to be 10 percent
through 2015 .
“As more advertisers and publishers join the LinkShare network,
it’s clear that performance marketing is a key driver of e-commerce
growth,” said Yaz Iida, chief executive officer and president of
LinkShare. “LinkShare’s exponential sales growth across a range of
product categories further demonstrates the value of the performance
marketing channel within the overall online marketing mix.”
Additionally the company reported signing 223 new brands in 2011.
The latest advertisers to join the network offer significant commission
opportunities for publishers and represent both new and established
brands spanning a wide range of product categories including: apparel,
shoes and accessories, consumer goods, and health and beauty. Some of
the more recent brands to join the network are: Shanghai Tang, Superdry, Molton Brown, Dylan’s Candy Bar, and Starbucksstore.com.
Of the 223 new brands, 172 use LinkShare technology and
educational offerings to manage their own affiliate marketing channel.
This service offering, called LinkShare Exchange,
includes a complete set of advanced affiliate program management tools
and reporting features, which are accessed through an easy to understand
dashboard.
About LinkShare Corporation
LinkShare Corporation provides ecommerce businesses with a
vast, high quality pay per action marketing network, along
with expert consultative services and patented technology.
LinkShare's cost-efficient pay per action (PPA) affiliate, search
and lead generation campaigns acquire new customers, increase
revenue and drive results. LinkShare clients are Fortune 500 and
prominent companies doing business online, including J.C.
Penney, 1-800-Flowers.com, American Express and Avon Products.
LinkShare was founded in 1996 and is headquartered in New York
City, with offices in San Francisco, Chicago, London and
Tokyo. For more information, please visit: www.linkshare.com.
About Rakuten
Headquartered in Tokyo, Rakuten is
one of the world's largest and most comprehensive Internet
service companies, providing leading services in e-commerce,
portal & media, travel, financial services, and professional
sports. Rakuten focuses on new business development and
increasing its scope in order to improve and diversify service
offerings. Rakuten is a publicly traded company in Japan
(JASDAQ: 4755).
Media Contacts:
Scott Allan
LinkShare
646-943-8200
scott.allan@linkshare.com
Kathy Keating
Blanc & Otus
617-451-7355
kkeating@blancandotus.com
Additional Resources
Check out the LinkShare Blog
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Penny Mather
+44 (0)20 7031 0958
pmather@linkshare.com
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